SuperValu slashes prices on over 500 everyday essentials
Luke Hanlon, Managing Director, SuperValu.
SuperValu has announced major price reductions on over 500 everyday essential products, reinforcing its commitment to helping customers nationwide manage the cost of living.
These price cuts are designed to deliver real, tangible savings every time customers shop in-store or online. As a result, customers can now save up to €20 every week on the average shopping trolley. When combined with SuperValu’s Real Reward vouchers, the savings on a weekly trolley shop can reach up to €33, making a real difference for households across Ireland.
With household budgets under continued pressure, SuperValu is taking decisive action to make the weekly shop more affordable. This investment in value ensures that shoppers can stretch their money further, without compromising on quality or choice.
SuperValu is cutting prices on items shoppers buy most, from fresh fruit, veg, dairy and meat to nappies, pet food, firelighters, tea, coffee, orange juice, parma ham, soups, bin bags, biscuits and more.
Household favourites like SuperValu Irish Unsmoked Back Bacon Joint 700g was €4.99, now €4.39; SuperValu Irish Beef Round Steak Mince 454g from €4.99 to €4.49; SuperValu Orange Net 1.5kg from €2.29 to €1.95; SuperValu Nappies Size 5 40pce €3.25 to €2.79; SuperValu Kitchen Towel 4 Roll from €2.19 to €1.89 and SuperValu Kitchen Foil from €2.19 to €2.00.
“At SuperValu, we understand that customers are feeling the pressure of rising costs and we want to respond in a meaningful way. That’s why we’re taking real action — cutting prices on 500 everyday essentials to help make customers’ weekly shop more affordable. Our goal is to deliver the value shoppers need, without compromising on quality, choice or the service they expect from SuperValu. These price cuts reflect our commitment to supporting shoppers and we invite them to experience these great savings in-store and online," said Luke Hanlon, Managing Director, SuperValu.
These price cuts, under the “Still Super, Now Better Value” initiative, are in addition to the 2500 existing weekly offers currently available, reinforcing SuperValu’s unwavering dedication to delivering better value where it matters most.
At the same time, SuperValu remains proudly committed to being “Still Super” in every sense - delivering the highest quality food that Irish shoppers trust, offering award-winning ranges across fresh produce, expert bakers, butchers, and fishmongers preparing fresh food in store every day, exceptional customer care and hassle-free online ordering, while championing over 1,800 local suppliers at every opportunity.
